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When You Speak To Everyone, You Speak To No One

When You Speak To Everyone, You Speak To No One - Meredith Hill

This quote basically says that if you are marketing to everyone, then your message will be so generic that you are not appealing to anyone. Nobody will feel spoken to and no one is going to hear you.

You need to personalise your marketing messages. You can only do this if you are clear on your target market and on your ideal client. Know what their urgent needs and compelling desires are.

Then communicate in THEIR language how you can help solve their problems.


I invite you to get in touch with me today, and schedule a free, 30-minute Zoom or phone call.


Let's talk soon!


​Tel: 07931 451 291


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Uta Demontis is licensed to teach the Book Yourself Solid® system, created by Michael Port, based on best-selling book, Book Yourself Solid®. Certain materials contained on this website may be the copyrighted works of Michael Port & Associates LLC. Neither Michael Port nor Michael Port & Associates LLC is an affiliate, sponsor, or partner of this website or the individual(s) who own and operate it. Book Yourself Solid® is a registered trademark of Michael Port & Associates LLC.